A film on the evolution of the book
In September this year Hachette UK organised a one-day conference for our publishers, held at the IMAX theatre on the South Bank. This included contributions from our businesses; guest speakers from The Telegraph, Sony and Hachette Filipacchi; and keynote presentations from Joanna Shields and Ben Hammersley. As part of the programme, my team was responsible for making a short film. This was intended to put the digital development we're experiencing at the moment in the context of the history of the book – and to show that while the format changes, the things that we take from books remain constant.
(The story is told using thirty five references to books or series that we publish – some obvious, and some rather harder. See if you can identify them all!)
We were fortunate enough to work with a fantastic creative team led by David and Ed from Fancy, who worked around the clock to meet a challenging deadline, and to find a wonderful reader. Having spent the last few months using this film internally, I hope it might now provide some entertainment or interest to a wider audience.